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wlo2008
wlo2008
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$5.00 INB205 Week 7 DQ# 1

Found in Business: International-Business
Chapter 1, # 0
Q:
Discussion Question 1
• Due Date: Day 2 [Main forum]
• Post your response to the following: Consider the marketing mix. How does the
marketing mix differ in the domestic and international environments? How is it the same?
Should international marketing managers standardize the marketing mix? Why or why
not?
 


   
   
   
   
 
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$5.00 INB205 Week 7 DQ# 1

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  • Posted on Apr 19, 2009 at 11:56:09PM
A:
Preview: ... geted country.<br><br> International marketing simply means that you take your business and products and services into another country other then the one that you reside in. The concept of marketing is pretty much the same worldwide, the only thing that has changed is the environment, and this can be a dramatic change from country to country. Some of the common issues would be; input costs, price, advertising, and distribution are what you will come across. The ...

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